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Kaleb Cooper Launches Meat Business Following Jeremy Clarkson's Entrepreneurial Path

By Alex Turner
November 1, 2025
2 min
Kaleb Cooper Launches Meat Business Following Jeremy Clarkson's Entrepreneurial Path

Kaleb Cooper, a key figure on Prime Video's 'Clarkson's Farm', has officially launched his own meat business, Cooper's Meats, marking a significant career step on October 5, 2023. This venture follows in the colossal entrepreneurial footsteps of his employer, Jeremy Clarkson, whose own agricultural endeavors have captured public attention and acclaim.

The meat business aims to provide high-quality, locally sourced products, tapping into a growing consumer preference for sustainable and ethical food sources. This aligns with industry trends noted in 2023, where sales of locally sourced products have surged by 27% over the previous year.

Cooper's decision to launch his business follows a pattern established by Clarkson, who became notably involved in the farming industry after acquiring Diddly Squat Farm in 2008. Their collaborative experiences in farming were prominently featured in the hit show, which first aired on June 11, 2021, creating a foundation of knowledge for Cooper's entrepreneurial ambitions.

Sources confirm that Cooper’s business will offer a range of meats directly from his farm in the Cotswolds. He stated, "The idea is to offer something that reflects the hard work put into UK agriculture while making it accessible to everyone." This echoes Clarkson's philosophy of bringing farm-fresh products to consumers, which significantly contributed to the success of his Diddly Squat Farm shop.

This isn't Cooper's first foray into business; in July 2022, he collaborated with Clarkson on the launch of Diddly Squat Farm's merchandise line, which saw rapid sales growth, proving Cooper's market acumen. His latest venture further illustrates the increasing trend of reality TV personalities transitioning into successful entrepreneurs.

Industry experts suggest that Cooper's business will likely benefit from his existing fanbase, which has only grown, particularly since the second season of 'Clarkson's Farm' premiered on February 10, 2023. Following the series success, his social media following surged by over 50%, enhancing the promotional potential of his new enterprise.

Looking ahead, Cooper’s plans include expanding his product line and collaborating with local restaurants, reinforcing his commitment to community partnerships. This aligns with trends noted in the local food movement, which advocates for supporting regional producers.

In conclusion, Kaleb Cooper's venture into the meat industry not only signifies a personal career milestone but also emphasizes the growing convergence between popular media and entrepreneurial pursuits in agriculture.