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Disney Launches Its 2025 Holiday Shop Featuring Exclusive Collectibles and Toy Story Merchandise

By Alex Turner
October 30, 2025
2 min
Disney Launches Its 2025 Holiday Shop Featuring Exclusive Collectibles and Toy Story Merchandise

Disney launched its 2025 Holiday Shop on November 1, offering a diverse range of products including limited-edition ornaments, matching family pajamas, and exclusive Toy Story anniversary merchandise. This annual rollout has become a significant event for fans, expanding Disney's reach into holiday shopping.

The 2025 collection marks the continuation of Disney’s successful seasonal merchandising strategy, which has seen annual growth of approximately 12% since 2020. Last year, the holiday shop generated over $150 million in revenue, appealing to families looking for unique holiday gifts.

Previously, in 2020, Disney introduced a similar line that featured vintage Star Wars collectibles, which proved to be a major hit during the holiday season. This year’s focus on Toy Story is particularly timely, as it celebrates the franchise's 30th anniversary, originally debuting on November 22, 1995.

Key items from this year's offering include a limited-edition Woody and Buzz Lightyear ornament set and a range of holiday-themed apparel. According to sources, the ornament sets are expected to be sold out by mid-December, similar to the patterns observed in 2021 when select Disney Princess ornaments sold out within the first week.

High demand for limited-edition items reflects consumer behavior trends towards nostalgic and themed merchandise. Industry reports indicate that 85% of holiday shoppers seek themed collectibles each year.

Connections can be drawn to how fellow entertainment giant Warner Bros. has leveraged anniversaries to boost sales of merchandise for franchises like Harry Potter. Their recent release of anniversary collectibles also saw substantial sales increases during the holiday season.

Looking at Disney's strategic approach, the company continually engages fans through events and merchandise tied to its classic films. Upcoming projects include the release of new Toy Story films and expansions to its theme parks, which are expected to further enhance brand loyalty.

With a solid lineup for the 2025 Holidays and various upcoming film projects, it appears Disney will continue this successful marketing trend. Future implications indicate a sustained focus on anniversary-themed promotions, likely leading to similar merchandise offerings each holiday season.

In conclusion, fans can anticipate a robust array of products as Disney leverages its vast catalogue and nostalgic themes to cater to collectors and families alike during the 2025 holiday season.